Eigenlijk ben ik verbaast dat ik het nog niet over ChangeThis heb gehad. “ChangeThis is creating a new kind of media. A form of media that uses existing tools (like PDFs, blogs and the web) to challenge the way ideas are created and spread.”
Periodiek komen er een aantal manifestos uit, opgemaakt in het gelikte ChangeThis-format. De onderwerpen van deze publicaties kunnen heel gevarieerd zijn: How To Be Creative, Making the Most of Your Time: Going Beyond To-Do Lists , 10 Guidelines for Effective Brainstorming of What Must Starbucks Do?.
People call the team at ChangeThis optimists because we don’t believe it has to be this way. We don’t believe humans evolved to be so bad at making decisions, so poor at changing our minds, so violent in arguing our point of view. We’re well aware of how split our country and our world have become, but we don’t think the current state of affairs is built into our very nature.
How can you help? Just do one thing for us: spread these ideas. When you find a manifesto that might change minds, spread it. Print it and distribute it. Post it. E-mail it to your friends. Until we can get comfortable talking about rational arguments, we’re going to be at a disadvantage when faced with fundamentalists, who aren’t at all shy about spreading their point of view.
So, please…be an optimist. Share.
Manifestos van 8 augustus
- Mind of the Innovator: Taming the Traps of Traditional Thinking
- Making the Most of Your Time: Going Beyond To-Do Lists
- The Gobbledygook Manifesto
- The Eighth Self-Destructive Habit: When Companies Plateau Their People
- Bring Your Brand to Life: Harnessing the Power of
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